Ways to Earn Money on Instagram
Instagram has been testing some new monetization options for creators in hopes of helping select users increase their earning potential. There are a number of new features available that will help creators make the most of their IG account. Using one or all can help you earn more from your content and the relationships you develop with partners and other users.
What Options Are Available?
One option, called Partnerships, includes a messaging folder inside your Instagram DMs. This folder is meant to be dedicated space where you can keep track of sponsored content opportunities. Collaboration requests are filtered through the Facebook Brand Collaborations Manager or as the result of a new brand search option. This feature is useful for connecting with possible sponsors for your product or service. Brands that connect using this feature have also met therequirements for Partner Monetization, so this opens up even more connection opportunities for creators.
There is also a new digital storefront option being tested by creators who are participating in the IG Affiliate program. This gives creators yet another way to promote sponsored products. By doing so, you can create your own shops for the products you endorse and enjoy more revenue share options. This option will give brands the ability to reach communities that are already engaged through direct endorsement on their profile.
Another monetization option that is launching is a new branded content ad feature in Reels. By monetizing the short-form video, Instagram gives brands even more capacity to earn income for their content. Though it can be difficult to monetize the shorter videos, it is a feature that is still worth trying.
Will These Features Help Your Business?
By giving creators a broader monetization base, Instagram is effectively leveling the playing field for users who wish to promote their businesses across all social media platforms. As long as IG doesn’t become too eCommerce-focused, these options could bea very effective means of allowing businesses to not only connect and share but thrive.
Digital Visibility Concepts can help you navigate Instagram and create great content for you. For more information, contact us at 800-589-7346 or email us at sales@digitalvisibilityconcepts.com.
